Established in 2016 under the umbrella of the Yunus Brothers Group (YBG), Lucky Motor Corporation (LMCL) has swiftly become a key player in Pakistan’s automotive sector. But the story starts much earlier.

With roots tracing back to 1962, YBG is one of the most prominent conglomerates in Pakistan, boasting a diversified portfolio spanning textiles, construction, power generation, and commodities. Now, with a legacy of over five decades of business excellence, YBG has confidently stepped into the automotive industry — bringing with it the same commitment to quality and innovation that defines the group’s other ventures.

Following the successful rollout of Kia Motors in Pakistan — a globally recognized South Korean brand with over 75 years of legacy — LMCL is now taking its vision a step further. With operations based at its modern manufacturing facility at Port Qasim, LMCL is set to assemble and distribute Peugeot, the iconic European marque, for the first time in Pakistan.

This strategic move, backed by an initial investment of €10 million, reflects LMCL’s commitment to expanding its footprint in premium automotive offerings. The company aims to begin with small volumes and expand to include multiple models and variants by early next year — introducing a new level of sophistication to Pakistan’s automotive landscape.

At the core of this endeavor is a partnership with Stellantis Group, the world’s sixth-largest automaker, which brings together 14 of the most iconic vehicle brands from around the globe. Stellantis is driven by a mission to offer affordable, sustainable, and emotionally resonant mobility solutions, with operations spanning nearly 30 countries and a commercial presence in over 130 markets.

Among Stellantis’ flagship brands is Peugeot, a European trailblazer with over two centuries of history. Present in nearly 130 countries, Peugeot stands for Excellence, Allure, and Emotion. In 2021, the brand celebrated its 211th anniversary by unveiling a new identity — a bold coat of arms reflecting its personality, timelessness, and innovation. Today, Peugeot offers customers the freedom to choose between electrified or internal combustion engine (ICE) options, with a robust lineup of passenger and light commercial vehicles.

With Peugeot's entry into the Pakistani market through Lucky Motor Corporation, a new chapter begins — one that brings together European precision, local manufacturing expertise, and a shared vision for premium mobility.